The AI-first
platform for private capital

AI-enable your investor relations, business development, fund operations, portfolio management and compliance teams on one platform with Asset Class.
Our Claude-embedded AI Agents do the work; your team approves it.

Aerial view of the Manhattan skyline looking north over Central Park.
Dashboard Image

The AI-first
platform for private capital

AI-enable your investor relations, business development, fund operations, portfolio management and compliance teams on one platform with Asset Class.
Our Claude-embedded AI Agents do the work; your team approves it.

Aerial view of the Manhattan skyline looking north over Central Park.
Dashboard Image

The AI-first
platform for private capital

AI-enable your investor relations, business development, fund operations, portfolio management and compliance teams on one platform with Asset Class.
Our Claude-embedded AI Agents do the work; your team approves it.

Aerial view of the Manhattan skyline looking north over Central Park.
Dashboard Image

Trusted By The World’s Leading Private Capital Firms

Every member of your team gets their own Claude-embedded AI Agent.

Every member of your team gets their own Claude-embedded AI Agent.

Our Claude-embedded AI agents provide secure, permission-based access to data, insights and actions for every role including investor relations, business development, finance, compliance and portfolio management. Your entire team working from a single source of truth, with AI doing the work up to the point your team signs off.

Fundraising agent card: a $4.9M probability-weighted forecast of a $13.3M pipeline, with an AI fit score of 82 for prospect Marcus Webb
Fundraising

AI scores prospects, drafts tailored pitches, email follow-up, and keeps a live, probability-weighted view of your raise.

Investor relations agent card: capital call #4 for $28,000,000 drafted for 42 LPs and ready for approval before anything is sent
Investor Relations

Capital calls, distribution notices and quarterly LP reporting packs generated seamlessly - ready for your approval before they reach an investor.

Finance agent card: a $1,840,000 Q2 distribution flowing from administrator file to validated, issued and reconciled with 0 breaks
Finance

Allocations arrive pre-calculated from your administrator; Asset Class helps you validate, issue and reconciles them

Portfolio agent card: a board pack, June accounts and a KPI email merged into one set of Q2 figures, each cited to its source
Portfolio Management

Support self-reporting from your portfolio. Upload unstructured data and documents. We scan, merge and support the analysis

Emails drafted, actions queued, your AI knows the next best move.

Emails drafted, actions queued, your AI knows the next best move.

Stop guessing. Asset Class AI (Athena) reads your entire firm's data and tells you what to do next - the actions, the call, the follow-up that actually moves the needle.

AI Actions

Scan email, documents, calendars and more to automate and queue up intelligent department specific actions

Zero Data Entry

Avoid data entry wherever possible, scanning documents, meeting transcripts, external data sources

Ask Athena panel

Ask anything. Get answers instantly.

Ask anything. Get answers instantly.

A live command view of every fund - what’s raised, what’s deployable, where the risk sits. Ask in plain language; every figure is cited back to its source record.

Capital calls & distributions

Compliance screening

Ask-anything reporting

LP portal

Fund admin reconciliation

Know where every Investor relationship stands

Know where every Investor relationship stands

Know exactly where every relationship stands. Athena's AI Relationship Score reads the signals your team misses, ranking your book by opportunity so you engage the right LPs first

One source of truth

BD, IR, finance and compliance all work from the same records, with no re-keying between systems.

Decisions in real time

A live command view puts every fund's performance, risk and dry powder in front of partners on demand.

Built to scale

AI handles the repetitive work - notices, reporting packs, screening - and scales as you add funds and LPs.

AI to a human checkpoint

AI does the work and your team signs off - never autonomous, never unsupervised.

Stop chasing data. Start closing deals.

Your team stops chasing data and starts closing. Asset Class surfaces the right investor, the right moment, the next best move - automatically - driven by AI. Less admin. More alpha.

Stop chasing data. Start closing deals.

Your team stops chasing data and starts closing. Asset Class surfaces the right investor, the right moment, the next best move - automatically - driven by AI. Less admin. More alpha.

Stop chasing data. Start closing deals.

Your team stops chasing data and starts closing. Asset Class surfaces the right investor, the right moment, the next best move - automatically - driven by AI. Less admin. More alpha.

The teams moving private capital forward run on Asset Class

The teams moving private capital forward run on Asset Class

“Asset Class gives us a scalable solution that supports our commitment to delivering best-in-class service”

Nick Rosenthal

Co-CEO, Griffin Capital

“Asset Class lets us keep all our investor documents and communications in one place — the simplicity of a single platform frees us to focus on the rest of the business.”

John Patriarca

Director, Elite Franchise Capital

“Asset Class is leading the democratization of private capital — visionaries who understand PE and VC, with world-class technology built for investor needs.”

Sreeni Prabhu

Co-Founder & Co-CEO, Angel Oak

“We chose Asset Class to give our investors a state-of-the-art reporting portal — it's streamlined our reporting and onboarding while still allowing for customization.”

Julian Schickel

Co-Founder & Managing Partner, Avellinia Capital

“Asset Class lets us operate efficiently across three partner firms. Customization was critical for our fund structure, and their configurability set them apart in the market.”

Craig Cimoroni

Head of Business Development, Mission Driven Bank Fund

“Asset Class brought our investor relations to the next level — saving time, improving communication and giving our LPs a great experience.”

Sequoya Borgman

Founder & CEO, Borgman Capital

“One of our core values is 'Partnership-driven. Period.' With Asset Class as our operational partner, we expect a dramatically improved investor-relations experience — and a platform that scales as we grow.”

Scott Clark

Chairman & CEO, The True Life Companies

“Asset Class's investor and fund management solution lets us enhance our operational excellence while deepening investor relationships — and we value their hands-on partnership as we scale.”

Ross Haskell

Head of Investor Operations, The True Life Companies

“Asset Class marks the start of Explorer Investments' digital transformation — simplifying processes, improving how we handle data, and elevating the way we communicate with investors.”

Helder Duarte Costa

Chief Operating Officer, Explorer Investments

“Asset Class marks the start of Explorer Investments' digital transformation — simplifying processes, improving how we handle data, and elevating the way we communicate with investors.”

Helder Duarte Costa

Chief Operating Officer, Explorer Investments

“Asset Class aligns perfectly with our goals to improve efficiency and elevate the client experience — a more integrated approach that lets us deliver superior service and sustainable growth.”

Simon Glendenning

Chief Operations Officer, Partners Wealth Group

“Asset Class has streamlined our investor communications and reporting — a seamless, customizable platform that helps us grow our investor base while giving current investors the best possible service.”

John Herring

Managing Director & COO, Fidus Capital

“We evaluated many platforms and chose Asset Class for its state-of-the-art software and customization — coordinating fundraising, investor relations, compliance and asset management for thousands of PE clients.”

Greg Papazian

Managing Director, Brookwood

Pricing

Simple & Transparent Pricing

Choose the options that fit your team’s needs - with utility based pricing for work done

Universal User Licence

One licence for each internal user, with a permission profile matched to their role.

$99

per user, per month

Investor CRM, records and pipeline

Permission profile for each team member

Athena AI actions across their own work

Email and calendar integration

Athena Fund OS

The fund operations layer: vehicles, capital events, allocations and the numbers behind them.

$1,250

per month

Fund and investment management

Capital calls and distributions

Bank reconciliation and audit trail

Reports and dashboards, cited to source

LP Portal and LP Mobile

A white-label portal and mobile app for fundraising, onboarding and investor self-service.

$1,000

per month

Data rooms for fundraising

Investor onboarding with eSubscription

Statements, notices and tax documents

Your brand on iOS and Android

Pricing

Simple & Transparent Pricing

Choose the options that fit your team’s needs - with utility based pricing for work done

Universal User Licence

One licence for each internal user, with a permission profile matched to their role.

$99

per user, per month

Investor CRM, records and pipeline

Permission profile for each team member

Athena AI actions across their own work

Email and calendar integration

Athena Fund OS

The fund operations layer: vehicles, capital events, allocations and the numbers behind them.

$1,250

per month

Fund and investment management

Capital calls and distributions

Bank reconciliation and audit trail

Reports and dashboards, cited to source

LP Portal and LP Mobile

A white-label portal and mobile app for fundraising, onboarding and investor self-service.

$1,000

per month

Data rooms for fundraising

Investor onboarding with eSubscription

Statements, notices and tax documents

Your brand on iOS and Android

Pricing

Simple & Transparent Pricing

Choose the options that fit your team’s needs - with utility based pricing for work done

Universal User Licence

One licence for each internal user, with a permission profile matched to their role.

$99

per user, per month

Investor CRM, records and pipeline

Permission profile for each team member

Athena AI actions across their own work

Email and calendar integration

Athena Fund OS

The fund operations layer: vehicles, capital events, allocations and the numbers behind them.

$1,250

per month

Fund and investment management

Capital calls and distributions

Bank reconciliation and audit trail

Reports and dashboards, cited to source

LP Portal and LP Mobile

A white-label portal and mobile app for fundraising, onboarding and investor self-service.

$1,000

per month

Data rooms for fundraising

Investor onboarding with eSubscription

Statements, notices and tax documents

Your brand on iOS and Android

Asset Class FAQs

What is Asset Class?

Asset Class is a platform built for private capital firms. It combines CRM, investor relations, fundraising, and portfolio management into a single connected platform built on Salesforce infrastructure, serving PE, VC, real estate, private debt, family offices, hedge funds, and wealth management firms.

Who uses Asset Class?

Asset Class is used globally by private capital firms across private equity, venture capital, real estate, private debt, family offices, hedge funds, registered investment advisers, wealth managers, corporate venture capital arms, and fund administrators, from emerging managers to large multi-strategy firms.

What problem does Asset Class solve?

Asset Class solves fragmented workflows at private capital firms by bringing CRM, investor relations, fundraising and portfolio reporting into one system of record, where every piece of data is connected, auditable and real-time. Athena, the AI layer of Asset Class, answers plain-language questions on any record and drafts reports and follow-ups for your team to approve. Every answer cited to source.

Is Asset Class built on Salesforce?

Yes, Asset Class is built on Salesforce's Force.com platform, inheriting the world's leading CRM engine, enterprise-grade security, and access to thousands of pre-integrated apps on the Salesforce AppExchange. Existing Salesforce clients can easily deploy Asset Class within their current org.

How does Asset Class help private capital firms grow?

Asset Class helps private capital firms grow by automating fundraising, investor onboarding, capital calls, distributions and portfolio reporting on one platform, so teams can spend their time on deals and investor relationships. Athena, the AI layer of Asset Class, ranks your book by opportunity with its Relationship Score and drafts tailored follow-ups for your team to approve, so firms engage the right LPs first.

What is Athena in Asset Class?

Athena, the AI layer of Asset Class, gives every member of your team their own Claude-embedded AI agent for investor relations, business development, finance, compliance or portfolio management. Each agent works only within that person's permissions. Athena reads your firm's data, drafts the work and queues it for review. Your team approves, amends or rejects each item, and the decision, approver and timestamp are recorded.

Which AI model does Asset Class use?

Asset Class uses Claude, the AI model built by Anthropic. Athena, the AI layer of Asset Class, embeds Claude across the platform and connects it to your records, documents and actions. Asset Class accesses Claude through Anthropic's commercial API, so your firm's data is never used to train AI models. Each agent can only see and act on data its user is permitted to access.

Does Asset Class automate data entry?

Yes, Asset Class captures data from the sources your firm already has. Athena, the AI layer of Asset Class, scans subscription agreements, side letters, statements, notices, meeting transcripts, email, calendars and external data sources, then stages the extracted details on the right record. Nothing Athena stages updates a record until a permitted user signs off, and each approver is logged.

What is Asset Class?

Asset Class is a platform built for private capital firms. It combines CRM, investor relations, fundraising, and portfolio management into a single connected platform built on Salesforce infrastructure, serving PE, VC, real estate, private debt, family offices, hedge funds, and wealth management firms.

Who uses Asset Class?

Asset Class is used globally by private capital firms across private equity, venture capital, real estate, private debt, family offices, hedge funds, registered investment advisers, wealth managers, corporate venture capital arms, and fund administrators, from emerging managers to large multi-strategy firms.

What problem does Asset Class solve?

Asset Class solves fragmented workflows at private capital firms by bringing CRM, investor relations, fundraising and portfolio reporting into one system of record, where every piece of data is connected, auditable and real-time. Athena, the AI layer of Asset Class, answers plain-language questions on any record and drafts reports and follow-ups for your team to approve. Every answer cited to source.

Is Asset Class built on Salesforce?

Yes, Asset Class is built on Salesforce's Force.com platform, inheriting the world's leading CRM engine, enterprise-grade security, and access to thousands of pre-integrated apps on the Salesforce AppExchange. Existing Salesforce clients can easily deploy Asset Class within their current org.

How does Asset Class help private capital firms grow?

Asset Class helps private capital firms grow by automating fundraising, investor onboarding, capital calls, distributions and portfolio reporting on one platform, so teams can spend their time on deals and investor relationships. Athena, the AI layer of Asset Class, ranks your book by opportunity with its Relationship Score and drafts tailored follow-ups for your team to approve, so firms engage the right LPs first.

What is Athena in Asset Class?

Athena, the AI layer of Asset Class, gives every member of your team their own Claude-embedded AI agent for investor relations, business development, finance, compliance or portfolio management. Each agent works only within that person's permissions. Athena reads your firm's data, drafts the work and queues it for review. Your team approves, amends or rejects each item, and the decision, approver and timestamp are recorded.

Which AI model does Asset Class use?

Asset Class uses Claude, the AI model built by Anthropic. Athena, the AI layer of Asset Class, embeds Claude across the platform and connects it to your records, documents and actions. Asset Class accesses Claude through Anthropic's commercial API, so your firm's data is never used to train AI models. Each agent can only see and act on data its user is permitted to access.

Does Asset Class automate data entry?

Yes, Asset Class captures data from the sources your firm already has. Athena, the AI layer of Asset Class, scans subscription agreements, side letters, statements, notices, meeting transcripts, email, calendars and external data sources, then stages the extracted details on the right record. Nothing Athena stages updates a record until a permitted user signs off, and each approver is logged.

See how AI transforms Private Capital operations

Your competitors are still filling in spreadsheets. You're closing rounds. Asset Class is the unfair advantage that separates the firms who scale from the firms who stall

See how AI transforms Private Capital operations

Your competitors are still filling in spreadsheets. You're closing rounds. Asset Class is the unfair advantage that separates the firms who scale from the firms who stall